The Booth Babe Chronicles: Psychology Of Auto Show Marketing, With Special...
Thank you so much for the warm welcome last week! I appreciate all your comments and encouragement and look forward to sharing more about auto show life with you. A comment on my last column caught my...
View ArticleThe Booth Babe Chronicles: Punch Buggy Black And Blue
Automotive marketing – marketing in general, really – fascinates me. I have a business degree with a focus on marketing and spent many years studying the commercial machine of capitalism, along with...
View ArticleWho Cares About The Phoenix Auto Show?
No one cares, at least not among the automotive press, as to what happens at the (Phoenix) “Arizona International Auto Show” held every year over Thanksgiving weekend. There are no world or US...
View Article2012 New York Auto Show Preview
Among journalists, the New York Auto Show is consistently a favorite on “the circuit”. Is it the interesting product size of the Javits Center? Of course not. It’s the chance to have an OEM fly you out...
View ArticleFiat Passes on Milano Auto Show
If you were hoping to celebrate an early Christmas in Milan with Signore Marchionne next year, you’re out of luck: Fiat has declined an invitation to show at the 2014 Milano Auto Show in light of the...
View ArticleDoug Drives: Why Do We Still Do The Auto Show Thing?
I am writing to you today from Los Angeles, California, which is currently 65 degrees Fahrenheit (also known as 1.4 million degrees Celsius) and home to approximately 800 Mercedes G-Wagens per square...
View ArticleQOTD: When Will Automakers Start Putting on Their Own Auto Shows?
Ask anyone who was there, and attendees of this year’s North American International Auto Show will likely describe an event lacking luster. Depleted of energy. Devoid of the excitement that normally...
View ArticleQOTD: Can We Interest You In A Car Show?
There’s something ironic about it, and I don’t mean in the way Alanis Morissette uses the term: The media days at the major auto shows offer unmatched access to the vast majority of vehicles on sale in...
View ArticleHere Are the Brands That Won’t be Shipping Out to the Frankfurt Motor Show...
Frankfurt is the real deal when it comes to trade events. Germany’s International Motor Show is the oldest and, frequently, the largest exhibition of new vehicles and automotive engineering on the...
View ArticleNo Fixed Abode: They Paved the Auto Show, And Put Up An Exclusive Preview
Walking through Brooklyn, your humble author was confronted by a sign on a building that said, “We stay awesome 24/7, but we are only available in person,” followed by the company’s business hours....
View ArticleAutomakers Continue to Prioritize Technology Trade Shows and China
Automakers continue to snub mainstream automotive trade shows for CES, which is swiftly becoming one. Compared to Las Vegas’ Consumer Electronics Show, Asia’s nascent tech expo is exceptionally small...
View ArticleAutomotive Trade Shows Continue Losing Steam as Industry Spends Money Elsewhere
While automotive trade shows are likely to persist as a way of showing off major manufacturers’ freshest fleets, they’re losing relevance. Automakers continue to option smaller, less trade-focused...
View Article2019 Subaru Ascent: Subie Takes Another Shot at the Big Time
Subaru went heavy on the family values motif as it rolled out the 2019 Subaru Ascent three-row crossover at the 2017 Los Angeles Auto Show. The company used models portraying a happy family to show off...
View ArticleQOTD: The Most Outrageous Introduction?
This weekend, Chevy surprised all hands by unveiling its 2019 Silverado by way of Sikorsky helicopter at Texas Motor Speedway. Rising over Big Hoss, the world’s largest HD television screen, a red...
View Article2019 Mercedes-Benz G-Class – The Next Favorite Ride of Beverly Hills
The Mercedes-Benz G-Class, aka the G-Wagen or Geländewagen, is an automotive oddity. The current generation rides on a platform that predates your humble author, yet it remains a favorite of...
View ArticleNo Fixed Abode: Auto Shows In The Time Of Icebergs
I left Detroit at 4:51AM on Tuesday morning, pointed south for a three-hour drive that would terminate with the beginning of my workday. I could have taken the morning off, but I like to surround my...
View ArticleQOTD: Do Auto Show Media Days Matter to the Consumer?
Amid the Chicago Auto Show hoopla last week came reports that Mercedes-Benz was considering dropping out of next year’s Detroit Auto Show, news that has since been confirmed. I was invited to a dinner...
View ArticleAutumn in Detroit? North American International Auto Show Might Ditch January...
Anyone living north of, let’s be generous, the Mason-Dixon line or Ohio River, knows that January is probably the worst month in which to enjoy anything related to automobiles. Driving them, repairing...
View ArticleSeismic Shift: Detroit Auto Show Moves to June
The world’s automotive press can pack away their parkas after next year’s North American International Auto Show. In 2020, the circus will move to the month of June. This was not wholly unexpected....
View ArticleBark’s Bites: What If They Held an Auto Show and Nobody Came?
For those of you who haven’t been to the press days of one of the major American auto shows (Detroit, New York, Chicago, LA), I’ll briefly describe what they are like: many, many parties, a lot of free...
View ArticleChevrolet’s C8 Corvette Reportedly Delayed for Six Months
It was long assumed that the 2020 Chevrolet Corvette would premiere at the North American International Auto Show next month. However, General Motors recently confirmed this was not to be. In fact, it...
View Article2019 NAIAS Recap & Photo Gallery
It might surprise you, since most automotive sites have moved on to other topics, but the North American International Auto Show, aka the Detroit auto show, is still going on as you read this. Hundreds...
View ArticleSubaru Viziv Adrenaline Concept Lurks in Darkness Before Geneva Debut
Automakers across the globe are readying teaser images for models they intend to debut at the 89th Geneva International Motor Show next month. For Subaru, that means the latest addition to its Viziv...
View ArticleWoven Skin: Maserati Bringing Bespoke Models to NY Auto Show
As it soaks up newfound love from an absentee parent, Maserati plans on bringing its best to the New York International Auto Show. The Italian marque recently announced it intends to cart its entire...
View ArticleTrollolol: Nissan Shows New Juke in ‘Francfort’
It would seem that trolling isn’t limited to annoying keyboard warriors and bored teenagers. Nissan, one of the companies that skipped this year’s motor show festivities in Frankfurt, released images...
View ArticleA Lot of People Were Protesting Cars in Germany Over the Weekend, but SUVs...
Thousands of people amassed in Germany over the weekend to protest the automotive industry. Ground Zero was in Frankfurt, with an estimated 15,000-25,000 people marching past the Frankfurt Motor Show...
View ArticleFord Mustang Mach-E – Here It Is
The newest Mustang is here, like it or not. Whether the idea of a Mustang that’s both an EV and a crossover – Ford calls it an SUV – gives you hives or excites you, the four-door battery-electric...
View ArticleFrankfurt Auto Show No Longer in Frankfurt
Verband der Automobilindustrie (VDA), the organizing body of Germany’s International Automobile Exhibition (IAA), has announced it will no longer hold its bi-annual trade show in Frankfurt. Last week,...
View ArticleSwiss Government Puts Kibosh on Geneva Motor Show
The Swiss city of Geneva will not see crowds of international visitors descend on the continent’s premier auto show next week. Instead, ticket holders will stay home, waiting for a refund, while...
View ArticleQOTD: A Show-stopping Virus to Prove Pointlessness?
The virus that’s on everyone’s lips is having an incredible economic impact throughout the world. Auto shows have thus far been disrupted by the virus outbreak, too, and I’ve begun wondering: At the...
View ArticleDear Auto Journalists: Auto Shows Aren’t Really for Us
Last week, the New York Times ran an article about auto shows, and what the future may hold for them both during the pandemic and in the post-Covid19 future. Auto shows are in the news because the...
View ArticleWe’re Cancelling 2021 Auto Shows Now
Well, that’s it, then. Is the traditional auto show dead? The tombstone has yet to be erected, but Monday’s cancellation of the 2021 Geneva International Motor Show, coming on the heels of so many...
View Article2021 Washington Auto Show Pushed Back to March
The 2021 Washington, D.C. Auto Show has been postponed to buy organizers time to prepare for a virus everyone has known about since the start of 2020. “We believe this scheduling change is in the best...
View Article2021 Toronto, Montreal Auto Shows Will Be Online Only
Not that people have any leftover hope of enjoying what was once considered a normal life, but the Canadian International AutoShow (CIAS) is moving entirely online for 2021. It’s French Canadian...
View ArticleSee You Next Fall: NAIAS Moves Again
The North American International Auto Show, aka the Detroit Auto Show, is moving. Again. It never even had a chance to take place in summer, due to COVID. Now, it will be moving to September. That’s...
View ArticleNew York Auto Show Shifts Into August 2021
After numerous postponements led up to a cancellation in 2020, the New York International Auto Show (NYIAS) is coming back for 2021 — four months later than planned. On Tuesday, organizers announced...
View ArticleBreaking: 2021 North American International Auto Show Canceled
The 2021 Detroit Auto Show has been canceled. Originally set for summer, then pushed back to September due to COVID concerns, the show has now been binned completely. It’s unclear if that’s just for...
View ArticleThe Truth About (Concept) Cars
It is auto-show season. Or at least, it would be in a “normal” year. Normally, we’d be in New York, bringing you all the concepts from the New York International Auto Show, usually held at the Jacob...
View Article2022 Jeep Compass Looks to Navigate Itself Into the Conversation
Quick, when’s the last time you gave a thought to the Jeep Compass? Probably several years ago when the last generation was introduced, right? Otherwise, if you’re thinking about Jeep, you’re probably...
View Article2021 Chicago Auto Show Recap: Surreal Times On the Near South Side
The 2020 Chicago Auto Show was the last one before the world shut down due to COVID-19. The 2021 Chicago Auto Show was the first one to be held as the world reopens. And boy, was it surreal. Not that...
View ArticleRecapping the Motor Bella Madness
The North American International Auto Show, aka Detroit Auto Show, can’t catch a break. Organizers decided to move the show to summer and the outdoors for 2020, and boom, COVID comes along and cancels...
View ArticleAnother Zoomy Crossover: Meet the Rugged Mazda CX-50
The Los Angeles Auto Show is this week — yes, it’s actually happening, as of this writing, and this author is boarding a flight for Cali tomorrow — and one of the vehicles that had been teased in...
View ArticleOpinion: Detroit Auto Show Waste of Taxpayer Money
The Detroit Auto Dealers’ Association recently got some good news. Michigan lawmakers have decided to give them a $9 million grant to put on a Detroit Auto Show — the first since 2019 — and...
View ArticleDetroit Auto Show Allegedly Happening This Year
The North American International Auto Show is reportedly back on schedule, with NAIAS organizers announcing that the Detroit-based event will be returning on September 14th, 2022. But we’ve been burned...
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